SACRAMENTO, Calif. (AP) California will soon have what experts call the nation’s most far-reaching law to give consumers more control over their personal data. A law Gov. Jerry Brown signed Thursday will compel companies to tell customers upon request what personal data they’ve collected, why it was collected and what categories of third parties have received it. Consumers will also be able to ask companies to delete their information and refrain from selling it. The new law will take effect Jan. 1, 2020 and lawmakers say they will likely make alterations to improve the policy before that date. The law lets companies offer discounts to customers who allow their data to be sold and charge those who opt out a reasonable amount based on how much the company makes selling the information.